Position your company on the #1 independent insurance directory

  • Appearing in more than 20 million Google searches each month
  • Be seen, be understood, and be recommended
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Be Seen

Get listed in the national directory and boost your SEO

Be Understood

Share your appetite and get valuable business intelligence

Be Recommended

Drive the business you want and engage with more agents

Be Advanced

Extend your reach with our API and private-label add ons

Insurance Company Marketing Profile

We make sure agents and consumers understand your brand and products

Showcase your brand with a custom profile featuring:

  • Boosted ranking & SEO advantages
  • Custom company description and territories
  • Appetite specialization detail
  • Products offered and locations serviced
  • Agent resource center
  • Testimonials
  • Promotional video

We recommend your company for the business you want to write

With a Level Two plan you get these opportunity-generating features:

  • Company recommendations: get your brand and products recommended for the business you most want to write
  • Agent recommendations: Drive more business to your best agents on multiple IA websites
  • Share your appetite with agents
  • SEO content targeted to your company appetite
  • Receive immediate and monthly traffic and opportunity data
Recommended Insurance Companies
Be Understood, Be Recommended, Be Advanced with an IA Company Advantage Plan. See how it works!

Powered by the leading consumer insurance website

Over 500,000 consumers visit TrustedChoice.com each month to connect with an independent agent. As an Advantage company partner you can strengthen your brand, reach more agents and consumers, and drive more opportunities.

In fact, we were just named the Webaward 2020 “Best Insurance Website” winner!


There are over 20k Trusted Choice agencies

Hear what agents are saying

Agent Success Story:

Sharon Hairston

Hairston and Associates Insurance, Texas

Agent Success Story:

Shane Hillier

RoHillCo Insurance Services, Oregon

Agent Success Story:

Taylor Floyd

Dawson Taylor & Company, Georgia

And company leaders love it too

What’s in it for IA Companies?

Executives from Travelers, Liberty Mutual Safeco, Main Street America, Encova and Westfield share their assessment of TrustedChoice.com from an IA company perspective.

Tell a Good Story and You Will Be the Choice

Bill Purmort, Chairman & President of Central Insurance Companies, endorses TrustedChoice.com as a valuable tool for Central Insurance’s agents.

TrustedChoice.com is a Must-Have

In this excerpt from the IA Company Advantage launch party, President and CEO of IIABA, Bob Rusbuldt, comments on the major milestone that TrustedChoice.com hit in 2020 and explains the “must have” for today’s IA agents and insurance companies.


TrustedChoice.com Partners with Carriers to Boost Business for Independent Insurance Agents

We’re proudly supporting independent agencies so they can compete in the digital world of insurance. And here's how we’re working with select carriers to do just that.

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6 Surprising Ways TrustedChoice.com Profiles Improve Your SEO

When looking for new ways to reach a digital audience, agents and insurance companies don't need to look any further than their TrustedChoice.com profile. Here's why.

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Your New Insurance Company Appetite Guide -June 2021

Check out the new insurance who companies are investing extra time and resources to share their insurance company appetites and support independent agents on TrustedChoice.com.

Read more

Let us give your insurance company the Advantage

Get Started