Position your company on the #1 independent insurance directory

  • Appearing in more than 20 million Google searches each month
  • Improve your ranking and be recommended for the business you want to write
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Be Understood

showcase your brand on the top insurance company directory

Be Recommended

in real-time to agents and consumers as they shop

Be Advanced

with access to our API and private-labeled add-ons

Insurance Company Marketing Profile

We make sure agents and consumers understand your brand and products

Showcase your brand with a custom profile featuring:

  • Boosted ranking & SEO advantages
  • Custom company description and territories
  • Appetite specialization detail
  • Products offered and locations serviced
  • Agent resource center
  • Testimonials
  • Promotional video

We recommend your company for the business you want to write

With a Level Two plan you get these opportunity-generating features:

  • Company recommendations: get your brand and products recommended for the business you most want to write
  • Agent recommendations: Drive more business to your best agents on multiple IA websites
  • Share your appetite with agents
  • SEO content targeted to your company appetite
  • Receive immediate and monthly traffic and opportunity data
Recommended Insurance Companies
Be Understood, Be Recommended, Be Advanced with an IA Company Advantage Plan. See how it works!

Powered by the leading consumer insurance website

Over 500,000 consumers visit TrustedChoice.com each month to connect with an independent agent. As an Advantage company partner you can strengthen your brand, reach more agents and consumers, and drive more opportunities.


There are over 20k Trusted Choice agencies

Hear what agents are saying

Of the referrals we get from TrustedChoice.com, we easily write about half the accounts. With premiums ranging from $2,000 to $20,000, our investment in the program easily pays for itself. I would absolutely recommend every Trusted Choice agent take advantage of the program, if they want to grow—it’s been a diamond in our crown.” The Dark Insurance Agency reports writing business with the following insurance companies: Cincinnati, Auto Owners, Frankenmuth, The Hartford, Travelers, Penn National, EMC and Columbia.

John Dark

Dark Insurance Agency, Alabama

Our agency is “Insurance Professionals of Arizona” so we want to be labeled and recognized as insurance professionals in our market and having that designation / recognition [on TrustedChoice.com] is our aim. As we work to grow our agency, we want to instill in our client’s minds that we are their trusted source for insurance advice and counsel. So being able to use TrustedChoice.com has helped us in that regard and provided us with the recognition and the placement that we need online to be able to instill that that message and that image with our clients.

Mitch Foy

Insurance Professionals of Arizona

TrustedChoice.com, for the cost, for me it’s a no brainer, you’re paying a very small amount of money per month and you’re not paying per lead or per click or anything like that, so they just flow into your email box, as the principal I can take them on or pass them along to producers, depending on how I feel about it and we’ve been very successful. I’m definitely seeing a 100% ROI on this because one of the accounts we got from TrustedChoice.com was over $100,000 in premium.” Brittain reports placing business with SafeCo, Travelers, ASI, Mercury, First American, Liberty Mutual, Employers, Amtrust, Guard.

John Brittain

Brittain Insurance, California

And company leaders love it too

We track every dollar we spend in the TrustedChoice.com relationship and how we monitize that in terms of policies issued by Liberty Mutual for commercial lines and Safeco for personal lines. We are seeing great success.

Gary Fischer

Liberty Mutual Safeco

You’ve got to be found first. Once you’re found then you can tell your story. And if you tell a really great story then you are going to be the choice. You are going to be the trusted choice people make.

Bill Purmort

Central Insurance

I have many agents that are telling me that it is working so well that they don’t want any more members! The challenge to get the message out that this is a rising tide that needs a lot more boats.

Jeff Kusch

The Main Street America Group

Let us give your insurance company the Advantage

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